About five years running digital marketing hands-on. I started AREmedias so that home service businesses get the person who actually does the work, not an account manager.
I came up on the practical side of digital: campaigns, websites, measurement. Most recently I ran the entire digital operation of a large retail company in Israel, from strategy to the daily grind: Google Ads, Meta, SEO, the website itself and the tracking behind it.
That job taught me the one thing I still build everything around: what moves revenue is not the clever idea on a slide, it is consistent work on the basics. A page that loads fast, an ad that answers what people actually searched for, a Google Business Profile that is kept current, and numbers you check every week.
In 2026 I founded AREmedias. I work with home service companies in the US, with Memphis and the Mid-South as my anchor market (my family lives there), and with businesses in Israel. Roofing, HVAC, plumbing, pest control, remodeling: trades where the phone ringing is the whole point.
The same rules apply to every client and every budget.
The person you talk to on the first call is the one who builds the campaign, writes the content and reads the report. No account manager in between.
Before any engagement you get a document that spells out what we do, why, what it costs and what we measure. No surprises along the way.
I would rather earn your business again every month. You can stop with a message, no penalties and no negotiation.
Ad accounts, the website and your Google Business Profile are opened in your name and stay yours. If we ever part ways, everything stays with you.
Not everything for everyone. These are the areas I work in every day, and where I know how to get results.
Google Search Console, Google Analytics 4, Google Ads, Meta Business Suite, Google Business Profile, WordPress, Elementor, Ahrefs, Cloudflare.
My anchor market in the US, where my family lives. I work with home service companies across the country.
About five years in digital marketing, including years running all digital channels for a large retail company.
Based in Israel with a Memphis phone line and mailing address, working with US clients remotely, calls scheduled in your time zone.
A 20-minute intro call, no strings attached. Tell me about your business and I’ll tell you honestly whether I’m the right person for it.
